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How to hire freelance Magento Developers

Magento or Wordpress: which one is best?

A dedicated eCommerce CMS is useful to run your online store, but also has to be quite expensive. There are many advantages of creating an e-commerce website with a content management system (CMS). You can control the site’s controls very easily and quickly, update the inventories, and many other tasks like SEO optimization and integration of payment options can be done without having much knowledge of programming. When you’re planning to hire a freelance Magento Developer, it would be great to know the difference between Magento and Wordpress.

So, what option can be the best for you among all these platforms? If you select an e-commerce platform, it simply depends on what your needs are, the required functionality, and the degree of performance you need. The number of customizations and functionalities you require for your site, the more developer’s experience you’ll need for the site’s smooth run.

There are two platforms for handling CMS spectrum: WordPress and Magento. Among which Magento is built for eCommerce ground up- its aim is to build an online store whereas Wordpress is regular CMS but can be extendable to with plugins to alter it into an eCommerce management system. Furthermore, the main difference between both of them is - there are plugins like EasyCart and WooCommerce are some examples of lightweight plugins that can be added to WordPress site.

In this article you’ll get to know about these two platforms and the major differences between each other. Furthermore, it will also cover their unique strengths and weaknesses for search engine optimization and security.

Introduction to WordPress

There are many features WordPress includes like themes, plugins and integrations which are used to make a basic site turn into a visually attractive and actively functioning one! WordPress has a framework named WooCommerce which offers embedded e-commerce functionality and also many customizable themes. Frameworks like WooCommerce are good for businesses like small stores, and can also increase the sales if used accordingly.

WordPress Pros

1. Better in-built dashboard –

Unlike Magento, which faces many clients’ complaints about its lack of interactive interface, WordPress is very user-friendly.

2. Plugins for everything –

WordPress provides almost every third-party add on plugin you need. It has the best SEO in the market. WordPress is very smartly engineered as compared to Magento.

3. Easy upgrades –

You can upgrade all the codes and databases very efficiently in the background. Also, it is better than Magento in terms of cost and developer services.

Introduction to Magento

Magento is a powerful e-commerce platform which is open source and better known for its features like flexibility, and wide range of features. It is considered good for medium or large online stores.

Getting into customization with Magento also means getting into many complexities. It is advised to hire an experienced developer if you wish to maintain your site easily. If you hire a Magento Developer, following are the pros and cons are required to be looked at: -

Magento Pros

1. Easy browsing –

Provides an enhanced customer experience with images, wishlists, etc. Also provides product filtering.

2. Marketing add-ons –

Make customers take advantages like discounts and promotions. Has a powerful SEO support for improving store’s search visibility.

3. Customer account management –

Customers can review order histories, track deliveries, to set up default billing and shipping when they create wish lists, accounts, subscribe any newsletter etc. An e-commerce association requires managing customers’ account, for this usually prefer to hire a freelance Magento Developer. It also allows to interact with customers when they’ve purchased with customized emails.

Similarities between Magento and Wordpress:

There are many similarities between Magento and Wordpress which are described as follows:

1. Both are built on PHP –

WordPress is built using PHP. Magento is also built on PHP and contains frameworks like Zend.

2. Excellent developer APIs –

The APIs of Magento integrates with various CRM platforms, and create mobile apps. The WordPress’s APIs include a range of features like handling metadata and HTTP to databases, customizing themes and plugins.

3. Themes customization –

Themes allow you to customize the look and feel as per your wishes. There are free and premium plans offered by both the platforms. Magento themes can look the way you want. You can pick any theme and make customizations or you can design your own theme. In WordPress, frameworks like WooCommerce and Genesis offer theme customization.

4. Extended Code Functionality –

Magento offers almost every extension and add-ons available for e-commerce. There is an extension marketplace called Magento Connect where you can search for extensions organized by category. It also includes AJAX-based features and integration tools. WooCommerce from WordPress provides extensions related to shipping, payment, inventory management, etc. like Product Add-On which helps in adding project attributes.

5. Free and Open Source –

Although both Magento and Wordpress are available for free, there are also paid versions available, which provide advanced features like plugins and premium themes. In WordPress, you have to arrange hosting and domain yourself.

6. Mobile responsive themes –

Magento Mobile Shop allows you to build an app quickly and easily. Also you can get mobile themes from Magento Connect. WordPress’ WooConnect also offers the same functionality.

7. Flexible Shipping options -

Magento and Wordpress both have the access to multiple carriers and have an option to ship to different addresses. Magento can even sell overseas. WooCommerce provides integration with carriers like USPS and UPS.

WordpressV/S Magento

After discussing the pros and cons of Magento and Wordpress, we must keep in mind that both these platforms are totally differs from each other. Have a look on it –

Basis Magento Wordpress
Ease of use It’s an online platform especially build for eCommerce websites. It encompasses more coding applications that makes it comparatively complex to build more effective platform than WordPress. Wordpress is one of the most simplest platform which is built to publish content with its intuitive and user-friendly features. It also offers a number of eCommerce plugins, easily available in market and helps in creating an online store.
Flexibility Magento has less flexibility as it only supports e-commerce related applications. Although, its powerful features, out-of-box functionalities and unique extensions allows to design an imperative e-commerce website. Hire a freelance Magento Developer assists you to get flexible website with amazing feature list. Wordpress facilitates to customize and edit the content to be posted on the site. With its flexible functionalities, users can implement various add-on features, i.e. contact forms, live chat box, one-page check out processes, product catalog management and inventory etc.
Development options and security Being an object-oriented platform, Magento is bit more complicated to learn. Its programmatic and technical approach should be followed while developing website, that needs prior experience of coding and programming.
Besides this, for security - Magento ensures to keep your e-commerce website safe from all cyber risks. 		Developing a website from WordPress is quite easy due to its framed widgets. It enables easy installations of plugins and widgets, customize of page or post, simple options to add and improvised flexibility of the platform.
However, security of a WordPress website based upon quality of plugins you use. Using third party plugins makes the website more vulnerable and risk of cyber-attacks.
Purpose and function of the website Magento allows to build a multivendor marketplace as it more convenient with advanced features. It offers versatility as well as professional look to your website thus to sell digital and physical products online. If you want to build a blog or an informational website which sells suitable amount of virtual products online, then WordPress is best for you. It aims to create a platform that renders company services with the help of different Wordpress plugins.
Wordpree supports numerous functions like - tracking orders, shipping management delivery and payment options etc.
Search Engine optimization If you are choosing Magento, be ensure to choose a well-scripted theme. As the platform is not built with content marketing in mind, it takes little more efforts to grease up SEO.
The most overlooked aspect of Magento is it add title and alt text for all images that leads to increase traffic from image searches. 		For Wordpress, it is essential to adheres clean-code themes that has best practices and can install a plugin, i.e. Yoast SEO. It will helps to manage significant per-page details, i.e. meta descriptions and custom page titles.
Since, the platform is built by keeping textual content in mind, it is bit little more innate to optimize and tweak.

Which platform is best for you?

Ultimately, the comparison between these platforms really based upon two aspects, i.e. skill level and the size & complexity of your website. As an older platform, Wordpress has pretty massive following and the reason is – it’s easy to learn and find your way. It is used for anything, i.e. from simple marketing sites to bigger multisite install. Apart from this, Magento has come from high technology and well-engineered in order to build complex stores that runs smoothly on all platforms.

The conclusion!!

There’s no one size fits for all solutions. For an eCommerce website – Magento is more adequate system and if you’re planning to focus mainly on blogging and content then Wordpress is best. In this article, you have gone through with various pros and cons and differences of Magento and Wordpress, hopefully have figured out which one is best for development of your own e-commerce website. It is important to note the website you’re developing should be fitted in both of these platforms. Magento is becoming a growing platform, so when you hire a freelance Magento Developer be ensure that he’s having enough experience in developing websites.

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